What is Google Knowledge Panel? And How to claim it?


Hello, My Name is Sunil Butolia, I Am a Digital Marketer And Google Knowledge Panel Expert From India. I Have Helped Many Influencers, Celebrities And Entrepreneurs to get their Wikipedia Page as well as Google Knowledge Panel.

Today, Through This Article, I Will Clear All Of Your Doubts About Google Knowledge Panel.

As I am a digital marketer many followers ask me “How to get a Google knowledge graph?“. So today I am writing this article to guide you through the process to get a knowledge panel for your personal brand or business on Google search engine results page.

To get verified on Google, first you will need to have your own Knowledge Panel on Google’s search engine result page (SERP) so here’s how you can get it.

Knowledge Panel Frequently Asked Questions

What is Google Knowledge Panel?

Knowledge Panel Also Known As Knowledge Graph Is A Tool Provided By Google To Give Better Search Experience To Its Users. It Is An Information Boxes That Appear On First Page Of Google Search Engine Results Page At The Right Hand Side. 

Google Knowledge graph also called Knowledge Panel is a tool provided by the Google to give its users better search experience.

Knowledge panel gives brands and influencers verified and authentic status on Google search. It also helps people to identifying their favorite brand or celebrity.

Google knowledge graph is a tool which shows most relevant and updated information about the person or brand on search engine result page. Knowledge panel shows that the business or person has a verifiedauthentic and trusted entity on Google search.

Knowledge panels are information boxes that appear on Google‘s first page when someone searches for an entity (people, places, organizations, things). They are meant to help you get a quick snapshot of information on a topic based on Google’s understanding of available content on the web.
Knowledge panel is shown at the right hand side of google search result page.

Can I edit description?

No, Google doesn’t offer to edit description because Google shows description automatically from most relevant search result available on the internet about the subject. Most knowledge panel’s description is influenced by Wikipedia article.

What information we can edit in Knowledge Panel?

After claiming knowledge panel you can add your photograph, profession, date of birth, city, country, education and social media profiles.

Can I create my Google Knowledge Panel myself?

Unfortunately No, since Google does not provide any tool to create it. But there are some tricks to get it done.

How Can I Get Knowledge Panel with wikipedia page?

If you are able to successfully publish your page on Wikipedia in some way, then your knowledge graph will start showing automatically on Google search results page in 2–3 days. After that, by verifying your knowledge panel, you can add your social media account and other important information to it.

But this is not so easy because according to the Wikipedia policy, no person can create a Wikipedia page about themselves, even if they try to make it, Wikipedia will put it on the list of attention and within 2 days some Wikipedia admin.

It will be deleted by Wikipedia’s portal is not to make itself famous and to promote anything, but on it the pages of those people who have established their identity globally. Once you are able to get your knowledge graph, then you can verify it with Google. The advantage of verifying is that after this you can make changes in it, such as connecting your social media accounts with the knowledge graph. Like I have added to my knowledge graph.

How does Google collect the information that appears in the Knowledge Panel?

Google collects data automatically from various websites to generate knowledge panel. When information changes on internet Google automatically updates on knowledge panel. Google shows a knowledge graph of the same thing on its search results page which is universally true and which is already famous around the world.

Google does not create a knowledge graph of any person or thing by itself, nor can you create it on Google itself, but Google itself shows the information required by picking it up from various websites and arranging it as a knowledge panel on the search results page.

This is an automatic method and as the information on the web changes, Google also changes the information in the Knowledge Panel. Google automatically pulls the necessary information from Wikipedia, Amazon, news website, etc.

Who can get Google Knowledge Panel?

Google knowledge graph is very important tool to be stand out in the crowd and to shows real facts about the searched entity. I was wonder to know how does it works and how to show my own knowledge panel? You can also get your own Google knowledge graph if you qualify below things.

1. People who owns a Wikipedia page can get knowledge panel.
2. Product and brand searched thousand times everyday can get knowledge panel.
3. You should be a famous person like an sports person, film star, politician, celebrity etc.
4. You should come in the news frequently.
5. You hire a professional like me 😉

Why Knowledge Panel is Important?

This allows the searcher to get the exact information in an orderly manner on the first page of Google itself. Only the most influential people get the knowledge graph. That is, if you have got a knowledge graph then you will also become an influential person.

There are millions of people in the world by the same name, so the knowledge graph contains the information of the most famous person. Obviously, the person searching will want to find a famous person, this does not confuse the searcher and give him reliable information in a systematic way. It meets at the same place.

When Someone Search Your Name In Google, They Can See An Information Box At The Right Hand Side Of Search Result Page. It’s Great When People See You On First Page Of Google. It Makes You More Credible, Branded And Authenticated.

Can Google Knowledge Panel Help My Instagram Account Getting Verified?

Yes, But Partially! Because Instagram Verification Depends On Many Factors Like Wikipedia Page, News Articles In Google, Knowledge Panel Just A Single Factor Which Is Very Useful To Make You Authentic, Real, Unique And Verified In Google Search.

How Can I Create Knowledge Panel for Personal Brand?

Knowledge Panel is Automatically Generated And Can Not Be Created Directly But We Can Create Database Which Is Used By Google To Show Knowledge Panel. There Are Few Specific Ways To Create These Type Of Databases For Example : Wikipedia Page Also Helps To Getting Knowledge Panel.

It Takes 1 Week To 4 Weeks To Show Google Knowledge Panel On Search Results Page.

What Information I Can Add To Knowledge Panel?

You Can Add Your Basic Information Like Name, Profession, Date Of Birth, City And Profile Picture. You Can Also Add Your Social Media Profiles To It.

What does it mean “Claim this knowledge panel”?

That means you can claim your knowledge panel for your personal profile or business profile. After claiming you can change the information shown in knowledge panel.

How to claim Google knowledge panel?

I have written knowledge panel claiming process in a separate post which you can read on How to claim Google Knowledge Panel?

Your desired question might not have listed on this faq page, So kindly comment with your question. So that I will try to add your question on this page.

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